Drake Yang | Cancer and Careers
A portfolio site for Drake Yang.
Drake Yang, Creative Director, Portfolio, Website, Interactive, Motion
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Cancer and Careers

About This Project

Cancer and Careers help incalculable cancer fighters & survivors back to their careers with less struggle and stress. They offer tons of useful information on the website and host many of events all over the nation to help their large audience. In order to let their users find what they are looking for intuitively, we re-structured the information architecture based on three main personas: cancer fighter, cancer survivor, and healthcare professionals.

 

Visual wise, we came up with a streamlined layout to support the idea of user experience. We created a system of iconography instead of pictures to help users to easily digest contents. For color palette, we used a mess of grey and light blue to divide each section and keep orange as an accent to make the main items pop.

 

View Website

Responsibility

Data Analysis & Analytics
Information Architecture
Wireframing
Creative Direction
Visual Direction

Category
Website